Melbourne: Not getting enough comments on your Facebook status updates? Well, post a photo on Friday and you’ll be bombarded with those much-loved likes and comments, says a new study. In a study released by social media management company, Vitrue, how much attention your Facebook posts are receiving is dependent on what you posted and when you posted it, reports News.com.au.The report offered a How-to Guide for the attention-starved Facebooker, claiming that image and video are “superior to text-only posts”. And the study proved the adage that a picture is worth a thousand words-it was found that an image will get 22 per cent more likes and comments than video and 54 per cent more than a text-based post.
Fridays get the most interaction, while weekends get the least. The engagement increases 65 per cent if the post is made before noon, may be because people check Facebook over their morning coffee.
The lack of activity on the weekend suggests that outside of Facebook, people possibly do still have a life, if not a work ethic. The report was created for marketers and analysed posts for more than 100 randomly selected streams or pages, representing 42.6 million Facebook fans and 32,000 posts.Source
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